Quick answer: Working with Bitcoin Digital means partnering with an independent crypto publication on clearly disclosed commercial projects — crypto advertising, sponsored content, press releases and longer-term crypto partnerships. We help blockchain brands reach a genuine crypto audience without ever passing paid work off as independent editorial. Tell us what you need to begin.
Puntos clave
- What we offer: crypto advertising, sponsored articles, press release publishing and ongoing crypto partnerships.
- Who it suits: exchanges, wallets, protocols, tooling, funds and Web3 teams with real news or products.
- How it works: tell us your goal, we propose a format, and everything paid is clearly labelled.
- What stays off-limits: disguised advertising, guaranteed returns and price predictions.
- Getting started: contact our team and request a media kit or current rates.
Why brands work with Bitcoin Digital
Bitcoin Digital is read by people who already follow crypto and blockchain closely — precisely the readers a launch, listing or funding announcement is meant for. That focus matters far more than a large but irrelevant audience. When you work with us, your message sits beside independent reporting on the topics your customers care about, which is why context-fit advertising tends to outperform generic display buys bought purely on volume. We also keep the wall between paid and independent work visible at all times, because that transparency is exactly what makes any placement on a trusted publication worth buying in the first place.
Crypto is a crowded, fast-moving market, and audiences have grown sceptical of hype. A placement that reads as honest, is clearly labelled and appears in a credible setting carries more weight than a louder message somewhere readers do not trust. Working with us is a way to borrow that credibility responsibly: we protect it, you benefit from it, and readers are never misled about what they are looking at.
Ways to work with us
Most commercial relationships start with one of these formats, and many combine several into a single plan:
- Crypto advertising — banner and display placements across the site.
- Sponsored content — a longer branded article that tells your story in depth.
- Press release distribution — news-led announcements published to our crypto readership.
- Project features — a structured way to put your project in front of readers at a key moment.
- Crypto partnerships — ongoing collaborations that combine several of the above over time.
If you are not sure which fits, describe your goal and we will recommend the most cost-effective route rather than the most expensive one.
Who we work with
We work with exchanges, custodians, wallets, layer-1 and layer-2 protocols, DeFi and infrastructure teams, analytics and security vendors, funds and Web3 studios. We also work with agencies buying on behalf of crypto clients. What we look for is not size but substance: a real product, real news or a genuine offer that our readers would find useful. Early-stage teams are welcome too, provided there is something concrete to talk about rather than promises alone.
What working together looks like
A typical engagement begins with a short brief from you and a short, honest reply from us about what will and will not work. From there we agree a format, scope, timeline and price, you supply materials or a brief for our writers, we produce and review the placement, and we publish it with the appropriate label. You get a named point of contact throughout, and we tell you plainly if we think a cheaper or simpler option would serve you better.
What we will not do
Some requests we decline regardless of budget. We do not disguise advertising as independent editorial, publish guaranteed-return or price-prediction claims, sell favourable coverage, or run placements for projects we judge to be misleading or unsafe for readers. Declining this work is not us being difficult — it protects the audience and keeps every honest placement credible. If we say no to something, we will explain why and, where we can, suggest a compliant alternative that still meets your goal.
How pricing works
Pricing depends on the format, placement and scope of the campaign, so we quote per project rather than publishing a single rate card that would be misleading for such different jobs. A one-off banner and a multi-month partnership are not comparable. Tell us your goal, timeline and rough budget and we will share a media kit and current rates so you can plan properly.
How to start
Getting going is simple: send us a short brief through our contact page or email [email protected]. Include what you want to promote, your goal, any deadlines and your budget range if you have one. We will reply with the formats that fit, an honest view of what to expect, and the next steps to book.
Making the most of a crypto advertising budget
Budgets go furthest when they are matched to a clear objective rather than spread thinly across everything at once. If your priority is awareness for a launch, weight the plan towards visible display placements and a well-timed announcement. If it is explaining a complex product, a longer piece of sponsored content will do more work than a banner ever could. If it is credibility, a considered feature at the right moment tends to leave a stronger impression than repeated ads. We will always ask what success looks like for you before recommending a mix, because the honest answer is that no single format wins for every goal.
We also encourage brands to think beyond a single burst. Crypto audiences respond to consistency, so a smaller, sustained presence often outperforms one expensive spike that is forgotten a week later. Whatever your budget, tell us the outcome you care about and we will shape the most efficient route to it rather than the most expensive one.
Experience, expertise and accountability
Bitcoin Digital is an independent crypto and blockchain publication run by a named editorial team working to published editorial guidelines. You can learn who we are, and how long we have covered this space, on our about page and team page. Every paid or company-supplied placement is clearly labelled in line with our advertising disclosure and the FTC endorsement guidelines, and we keep commercial work firmly separate from independent reporting. Nothing published on Bitcoin Digital, paid or independent, is financial advice.
Preguntas frecuentes
What does it cost to work with Bitcoin Digital?
It depends on the format and scope. Request current rates and a media kit with a note on what you want to achieve, and we will quote the specific job.
Can I combine advertising with sponsored content?
Yes. Many brands combine advertising, sponsored content and a press release in one coordinated partnership.
Will paid placements be labelled?
Always. Every paid or company-supplied item is clearly disclosed in line with our advertising disclosure and the FTC guidelines.
Do you work with agencies?
Yes, we work directly with brands and with agencies buying on their behalf. Get in touch with the client and campaign details and we will take it from there.
Can you guarantee results or coverage tone?
We guarantee publication of a compliant, labelled placement — not independent endorsement, rankings or any market outcome. Nothing we publish is financial advice.
What kinds of projects do you decline?
Disguised advertising, guaranteed-return or price-prediction claims, and projects we judge misleading or unsafe for readers.
How quickly can we start?
Once we agree a format and receive your materials, turnaround is usually quick. Share your deadline when you get in touch and we will confirm what is achievable.
How do I advertise or partner with Bitcoin Digital?
Tell us your goal via our contact page and we will recommend the right mix of advertising, sponsored content, a partnership or a feature, with current options and rates.
Do you offer crypto sponsored content and advertising?
Yes — both, always clearly disclosed and kept separate from our independent editorial.